PLANNING FOR THE FUTURE

It is never too early to start planning for your company’s future. We are already nine months into 2017 and before long people will be thinking about the holidays – Halloween, Thanksgiving, and the winter holidays. Before you know it, January 1, 2018 will be staring back at you.

Planning ahead for your company’s advertising and marketing strategies will allow you to start 2018 on the right foot.

The first step in creating your strategies is to consider your target audience(s). Who do you want to reach in 2018?

For the upcoming year you may want to consider becoming involved with the many worthy causes in the Gainesville area. Allotting space in your budget to work with these organizations should be a key part of your marketing and advertising strategy.

The hardest part in formulating effective strategies is determining your company’s budget. To continue growing and reaching new audiences, you should be looking at putting anywhere from 5 to 10 percent of your gross income into marketing and advertising.

While you are thinking about the future of your company, don’t forget to consider updating your social media sites. You may also want to consider new advertising opportunities.

David Greenberg Communications is here to aid you in planning effective, memorable strategies that will increase your company’s profits.

You are an expert in your field; why not hire an expert in marketing for that field?